On both a strategic and tactical level we are passionate about helping sports and leisure organisations to implement and deliver a successful CRM programme with a profitable and engaged customer base at its core.





CRM Agency


For organisations seeking to minimise their investment in systems and in-house resources we provide an outsourced solution. As an extension of the client's commercial team, we become a dedicated and trusted CRM partner with the ability to effectively deliver across systems, data, research and digital marketing needs.

We pride ourselves on successful long-term relationships which we deliver quality experience in strategy and delivery for, as well as data hosting, digital marketing, insight and research.

We are the retained CRM Agency for a list of high profile clients from across the sports industry, including; British Athletics, Silverstone, RBS 6 Nations, Rugby World Cup 2015, Hampshire Cricket, and the English Football League.

Consultancy


With a proven track record, Goodform's strategic and consultative approach will assess an organisation's current CRM performance and identify key areas for improvement. Whether you are at the start of your CRM journey or perhaps looking to review your current procedures and systems, our consultants are results-orientated with a focus on developing bespoke strategies based around your budget. We advise clients on the most suitable solution for their individual requirements.

Goodform’s consultancy team is comprised of experts with practical knowledge of the sports industry, developed at bodies and clubs both large and small. We will examine and analyse your problems and needs with professional and creative care. We are results orientated, work to your deadlines and believe in giving great value for money.

What our Clients are Saying



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The Goodform Group

Goodform | 7 Olympus Court | Tachbrook Park | Warwick | CV34 6RZ